These samples will help you properly formulate your company’s introductory letter to other businesses or potential investors. With these samples, you can create that good first impression you want your company to have in the minds of the letter’s recipient.
Template: Company Introduction Letter
This template shows a format on how to structure your company’s introduction letter when you’re pitching your services to potential clients. Note how the writer shows his company’s performance and how he plans to serve and satisfy his customer.
Suggested Subject: Introducing XYZ Company: Your Partner in Business Success
Hi [Name of recipient],
I listened to the keynote address you gave on [state the first introduction you had with them or their business] about [address a specific point they mention and how your business solves this] and it struck me how much you spoke about the importance of services we currently render. My name is [your name] and I am the [your position] at [your company].
We provide services that [what does your company do?] and ensure [How does it help your customers?]. In the last [include time frame] we’ve been able to provide [include generated results. Can also include links to case studies] and we’d like to provide these same results for you.
I’d love to schedule a call to learn more about your business and find out if we’re a great fit. Are you free anytime this Wednesday or Thursday? Please let me know.
Thank you for your time,
[Your name]
[Position and Company]
Sample 1: Company Introduction Letter
This sample can be used when marketing one’s company to a prospective client.
Suggested Subject: Experience the Difference with XYZ Company – A New Partner for Your Business Needs
Hi Jane,
I listened to the keynote address you gave on The Importance of Targeting and about how when a company fails to target properly, they plan to fail, and this struck me how much you spoke about the importance of the services we currently render. My name is Jim Blessed and I am the Campaign Manager at Woculus.
We provide Advertising services to businesses and ensure that we understand the audience we’re selling to before running the first ad. The bulk of our time before an ad is run is spent studying your business, offer and target audience. In the last 6 months, we’ve been able to generate over $1 Million in sales for 5 companies, and we’d like to provide these same results for you.
I’d love to schedule a call to learn more about your business and find out if we’re a great fit. Are you free anytime this Wednesday or Thursday? Please let me know.
Thank you for your time,
Jim Blessed
Campaign Manager, Woculus
Sample 2: Company Introduction Letter
In this sample, the email is written as a continuation of a conversation both parties already had in person. It can be used when you’re in the phase of sending more information about your company’s services to a prospective client.
Suggested Subject: Discover the Benefits of Working with XYZ Company
Hi Sam,
It was an absolute pleasure meeting you at the SEO convention. I hoped you enjoyed my talk as much as I did yours.
I would love to pick up the conversation from where we dropped off and say, yes, we have experience working with SaaS brands as 6 of our 10 clients all happen to be SaaS companies.
Here’s a link out pitch deck as you requested and it includes all our current milestones and strategies.
Please reach out to me if you’d like to continue this discussion. Here’s a link to my calendar.
Kind Regards,
Jane Austin
Company Introduction Letter Sample Three
Hi Frank,
I received your email from Peter Parker, your partner at Octavo and they informed me you were in need of an SEO specialist. My name is Hank Banner and I am the CEO of BannerSEO.
Our main goal as a company is to optimize our clients to rank as high on the SERPS as we can. While succeeding at this, we also make sure our content is optimized to generate leads and convert already primed leads into sales.
We understand you’re in the SaaS industry and most of our clients are as well. We’d love to provide results for your brand as well.
Please reach out to me if you think we’d be a great fit.
Kind Regards,
Hank Banner
Sample 3: Company Introduction Letter
This email is a company introduction letter that highlights the products and services offered by the company. It provides a brief overview of the company’s offerings and emphasizes its commitment to quality and customer satisfaction.
Suggested Subject: Company Introduction – Products and Services
Dear [Recipient],
I am writing to introduce you to our company [Company Name]. We are a [brief description of the company] that offers a wide range of products and services to meet the needs of our customers.
[Provide a brief overview of the products and services offered by the company, highlighting any unique features or benefits.]
We are committed to providing the highest quality products and services and strive to exceed our customers’ expectations. We would welcome the opportunity to discuss how we can meet your needs and contribute to the success of your business.
Thank you for considering [Company Name]. We look forward to the opportunity to work with you.
Sincerely,
[Your Name]
Sample 4: Company Introduction Letter
This email is a company introduction letter that announces a new partnership. It provides a brief overview of the partner company, highlights the benefits of the partnership, and emphasizes the shared goals and commitment to customer satisfaction.
Suggested Subject: Company Introduction – New Partnership
Dear [Recipient],
I am pleased to introduce you to [Company Name], our newest partner. As a [brief description of the company], [Company Name] brings a wealth of expertise and experience to our business, and we are excited to collaborate with them.
[Provide a brief overview of the partnership, highlighting the benefits and potential impact on the recipient’s business.]
We believe that this partnership will enable us to better meet the needs of our customers and provide a higher level of service and quality. We look forward to working with [Company Name] and achieving our shared goals.
Thank you for your continued support.
Sincerely,
[Your Name]
Sample 5: Company Introduction Letter
This email is a company introduction letter that announces a recent expansion. It provides a brief overview of the expansion, highlights the benefits of the expansion, and commitment to customer satisfaction.
Suggested Subject: Company Introduction – Expansion
Dear [Recipient],
I am writing to inform you of the recent expansion of our company, [Company Name]. We have recently opened a new branch in [Location], which will enable us to better serve our customers and meet the growing demand for our products and services.
[Provide a brief overview of the expansion, highlighting the benefits and potential impact on the recipient’s business.]
We are excited about the opportunities that this expansion will bring, and we look forward to working with you to achieve our shared goals.
Thank you for your continued support.
Sincerely,
[Your Name]